You may lose a large volume of potential customers every day even without being aware of it. For example, your site visitors may carefully browse your products but end up going away, or add some items to their carts but then abandon them to go elsewhere. How can you get them back? Shopify Retargeting apps is the answer for you whenever you want to retarget them.
These tools help you create a dynamic retargeting campaign in which product ads are clearly displayed on the Facebook and Instagram timeline of potential customers. Anyone interested in your product catalog or similar ones from other brands will be tracked thanks to the apps’ advanced technologies and fully automated processes. All you need to do is click the “Add app” button”, then the app will work out of the box. They will help you segment visitors and customers into different groups, then retarget them with various ads in the most impressive way. As a result, you can attract more new customers while enjoying higher retention rate.
It’s time to check out some of the best Retargeting apps for Shopify!
Shopify Google Ads Retargeting Pixel App by AdNabu, Inc
If you are looking for an effective way to build a dynamic retargeting campaign, Google Ads Retargeting Pixel is the right option for you. After just one click of installation, you will have Google Ads retargeting code implemented across all pages automatically. This is extremely helpful because errors are likely to occur during a manual process. The app also takes advantage of your previous customers, cart abandoners, home page visitors, etc. More specifically, it automatically creates Google Ads audiences in Google Ads account in order to retarget those subjects above. Using this app, you will no longer have to edit any files or do anything manually.
Reviews and rating:
- 5.0/5
Pricing and trial days:
- Free to install
- Basic plan: $9.99 per month
Demo Store
- Not available
Key features:
- Generate dynamic retargeting or remarketing tag
- Implement Google Ads retargeting/remarketing code across website
- Create audiences, including previous customers, cart abandoners, home page visitors, etc. in Google Ads account automatically
- Support country-based retargeting/remarketing Ads
- Work well with Google AdWords, Google Merchant Center, and google ads
Shopify RetargetApp – Retargeting ads App by Ad Intelligence INC
Equipped with the most advanced technologies, RetargetApp – Retargeting ads is expected to make your advertising easy and efficient. In particular, this app enables you to re-engage a large volume of potential customers. For example, fully automated and personalized Facebook and Instagram ads will appear on the timeline of your site visitors and cart abandoners. Besides, RetargetApp helps you acquire new purchasers by including those who haven’t visited your site but bought similar products to yours. Especially, existing buyers are not even left out because you are able to display ads offering an upgraded or improved version of the product that they have bought. However, take note that RetargetApp interface, Help Center and customer support are currently available only in English.
Reviews and rating:
- 4.3/5
Pricing and trial days:
- 14 trial days
- Lite plan: $19 per month
- Basic plan: $49 per month
- Standard plan: $249 per month
- Advanced plan: $499 per month
Demo Store
- Not available
Key features:
- Show personalized retargeting/retargeting ads for cart abandoners on their Facebook and Instagram timelines
- Support Facebook Pixel, Product catalog, Feed, Facebook Ads creation and optimization
- Display relevant ads to prosperous customers who haven’t visited your site yet
- Retarget existing customers for upgraded/improved version of products that they have bought
- Transfer campaign results directly to Facebook Ads Manager
- Work well with Facebook Dynamic Ads, Facebook Page, Kit, and Google Shopping Ads
Shopify Ako Facebook Retargeting Ads App by Akohub
Another great tool to create different retargeting campaigns is Ako Facebook Retargeting Ads. Specifically, you are able to choose your preferred ads format from carousel and collection ads so as to maximize ads performance. In addition, you are given the flexibility to pick the channels as well as positions to display your ads. By this way, you can try different options before deciding which one works the best for you. On top of that, all ads performance statistics will be showcased on your Ad Account on Facebook. Hence, you can easily view the updated and transparent data directly from Facebook Ads Manager as well as track it in the app’s dashboard in real time without leaving your Shopify panel.
Reviews and rating:
- 4.8/5
Pricing and trial days:
- Starter plan: free
- Silver plan: $9 per month
- Gold plan: $19 per month
- Platinum plan: $49 per month
Demo Store
- Not available
Key features:
- Display product offerings on potential customers’ Facebook and Instagram timelines
- Enable admins to view clear and updated data from Facebook Ads Manager
- Offer various Ad formats (carousel and collection or canvas)
- Provide several channels and positions to show Ads (Facebook, Instagram, Messenger, Mobile Feeds, Marketplace, Right Column, Audience Network, etc.)
- Allow showing/hiding specific items on Ads
- Support different Ad campaigns: combining multiple products, selecting Ad formats and Ad placements for A/B testing, etc.
- Enable setting a particular period of time within which the customers having placed orders will be excluded from the Ad campaigns
- Allow admins to target customers purchasing similar products from other brands
- Work well with Facebook and Instagram
Shopify Rontar Ads and Retargeting App by Rontar Group OU
Rontar Ads and Retargeting provides you with a creative solution to your retargeting campaign. Especially, this app aids you in running native ads to attract new visitors then converting them into customers. What makes this app unique is that it uses Rontar native ads, through which your best selling products are advertised. Native ads have excellent competitive advantages that can perfectly satisfy your needs. For instance, because native ads are fully customizable, you can make them consistent with the media format in which they are displayed. Furthermore, there is a network of websites that Rontar handpicked so that you can rest assured that your ads will appear in the most effective way.
Reviews and rating:
- 4.5/5
Pricing and trial days:
- Free Retargeting plan: free
- Pay-as-you-go plan: $25 per month
Demo Store
- Not available
Key features:
- Advertise best selling products via Rontar native ads
- Offer consistent look and feel between native ads and the media format in which they appear with automatic settings
- Allow customizing the appearance of Rontar native ads manually
- Display product ads to those who were previously interested in that product
- Provide Rontar’s own network of websites to place ads
- Integrate with several big third-party networks, such as Google DoubleClick AdExchange and OpenX
Shopify Retargeting apps introduced above are must-have tools for you to successfully run a retargeting campaign with the least time, money and effort. To optimize profit, don’t forget to have a look at top Shopify apps and Best Free and Premium Shopify Influencer Apps.
